Turning lemons into lemonade
We've been in the industry long enough to know most people hate doing their taxes. For many, the process causes a great deal of stress. We think there is a better way, and we're determined to help our clients have a more pleasant tax experience.
Many traditional CPA firms operate with old-school technology at least a decade behind what their clients use everyday, out of fear their personal connections will be lost without the in-person meetings and frequent conference calls.
However, here at Lemonade, we believe using the best of today's technology can actually enhance collaboration with our clients. With the right process and tools, Lemonade can make what is typically a very sour experience pretty sweet.
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Get to Know Our Founder
Hello! Allow me to e-troduce myself... First and foremost, I'm a mother and a wife. Any free time I have is spent with my amazing husband Greg and our two boys, Jax and Griffin, and I wouldn't have it any other way! After one too many long, cold, gray winters in Fort Wayne, Indiana, we decided to take a leap of faith and move our family to Anthem, Arizona.
Nestled at the base of Daisy Mountain north of Phoenix, we have fresh mountain air, constant sunshine, and incredible pink sunsets in a family-friendly town where the American entrepreneurial spirit is alive and thriving. Our motto in Anthem is "Life in Abundance" and our family definitely feels like we've found a better way to get the most out of our time on earth and live abundantly.
I've always detested the phrase "Because that's how it's always been done." I try to live my life with ingenuity and authenticity, all while making constant improvements, both professionally and personally.
Being improvement-minded was tough in the traditional accounting firm model, where I constantly felt like the industry was behind, not only in technology and process, but also on meeting customers' needs.
That's why I created Lemonade. To demonstrate there is a better way. At Lemonade, we recognize there are two vital components to a positive client experience. It requires innovative technological tools that enhance the process, second only to the personal touch of a seasoned CPA who is focused on delivering a stress-free tax experience.